Developed the logo for Mayor Good Boy, working from an initial concept created by artist Jess Smart Smiley and collaborating with writer Dave Scheidt to refine the visual identity of the book. I focused on evolving the letterforms, improving readability, and creating a logo that captured the playful personality of the story while feeling distinct and approachable.
The final design went through multiple revisions to ensure the identity matched the tone of the book and connected with its intended audience. The result was a flexible title treatment that balanced character, clarity, and visual appeal.
Client: Random House Graphic
Role: Logo Design / Visual Identity
